Job No – 3361 | Digital Marketer |

November 4, 2023
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Job Description

Digital Strategy: Develop and execute comprehensive digital marketing strategies in line with the company’s objectives.
Content Creation: Create engaging and relevant content for our website, blog, social media, and email marketing campaigns.
SEO Optimization: Optimize website content for search engines to improve organic traffic and search engine rankings.
Social Media Management: Manage and grow our social media presence across various platforms (e.g., Facebook, Instagram, Twitter, LinkedIn) by creating and scheduling posts, engaging with the audience, and running paid campaigns.
Email Marketing: Create and manage email marketing campaigns to nurture leads, retain customers, and drive conversions.
Paid Advertising: Plan, implement, and monitor paid advertising campaigns (e.g., Google Ads, Facebook Ads) to reach target audiences and achieve ROI goals.
Analytics and Reporting: Monitor and analyze key performance indicators (KPIs) using tools like Google Analytics to assess the effectiveness of digital marketing efforts. Generate regular reports and recommend optimizations.
A/B Testing: Conduct A/B tests on various digital channels to optimize content and campaigns for better results.
Marketing Automation: Utilize marketing automation tools to streamline and personalize marketing efforts.
Competitor Analysis: Stay updated on industry trends and competitor activities to identify opportunities and threats.
Collaboration: Work closely with the design and content teams to ensure consistent branding and messaging across all digital channels.
Budget Management: Manage the digital marketing budget effectively to maximize ROI.
Requirements:
Bachelor’s or masters degree in Marketing, Business, or a related field (or equivalent experience).
Proven experience in digital marketing, preferably in a startup or fast-paced environment.
Strong understanding of digital marketing concepts, SEO, SEM, social media, email marketing, and analytics.
Proficiency in using digital marketing tools and platforms (e.g., Google Analytics, SEO tools, social media management tools, email marketing platforms).
Creative thinking and problem-solving skills.
Excellent written and verbal communication skills.
Ability to work independently and collaboratively in a team.
A results-driven mindset with a focus on ROI.
Adaptable and able to thrive in a fast-paced startup environment.
Relevant certifications (e.g., Google Ads, HubSpot) a plus.

Qualification – Bachelor’s or master’s degree in Marketing, Business, or a related field (or equivalent experience).

Job Location – MIDC Satpur,Nashik

Company Profile – Manufacturing sector

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