Job No – 2948 | Digital Marketing Manager/Specialist |

Job Description

Location – Nashik / Company Sector- It Sector

*Assist in the formulation of strategies to build a lasting digital connection with consumers.
*Plan and monitor the ongoing company presence on social media (Twitter, Facebook, etc.)
*Launch optimized online adverts through Google AdWords, Facebook etc. to increase company and brand awareness.
*Be actively involved in SEO efforts (keyword, image optimization etc.)
*Prepare online newsletters and promotional emails and organize their distribution through various channels.
*Provide creative ideas for content marketing and update website.
*Collaborate with designers to improve user experience.
*Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
*Acquire insight in online marketing trends and keep strategies up-to-date.
*Maintain partnerships with media agencies and vendors.

Requirements and skills
*Proven experience as Digital Marketing Executive or similar role
*Excellent understanding of digital marketing concepts and best practices
*Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM
*Working knowledge of ad serving tools (e.g., DART, Atlas and word press)
*Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.)
*Skills and experience in creative content writing
*Analytical mindset and critical thinking
*Excellent communication and interpersonal skills