Job Description
Location – PAN India / Qualification – B. Tech.-Food Tech/ M. Tech.-Food Tech. /Home Science BSc. (Physics/ Chemistry) / MSc. (Physics/ Chemistry) / Company Sector – Manufacturer and Exporter
1. To understand the products in detailed along with application.
2. Research on Marketing & Market Trends.
3. Define Strategies Segment wise business.
4. Targeting Strategies of demographic data of customers.
5. Market Budget, Customer Visit.
6. Digital Marketing, Exhibitions participations.
7. Create awareness and develop the brand you’re marketing.
8. Communicate with target audience, build and develop customer relationships.
9. Help with marketing plans, advertising, direct marketing and campaigns.
10. Source advertising opportunities and place adverts in the press, magazines, internet.
11. Work closely with in-house or external creative agencies to design marketing materials such as brochures and adverts.
12. Write and proofread marketing copy for both online and print campaigns.
13. Produce creative content, including videos and blogs post with LinkedIn/Facebook/Instagram.
14. Run Social Media Channels
15. Organise and attend events such as conference, seminars, receptions and exhibitions.
16. Source and secure sponsorship.
17. Liaise with designers and printers and organisers photos shoots.
18. Arrange the effective distribution of marketing materials.
19. Maintain and update customer database.
20. Conduct market research, for e.g. using customer questionnaires and focus groups.
21. Develops relationships with key stakeholders, both internal and external.
22. Study on new green field projects.
23. Study on Segment wise investments into new project.
24. Twice a month reporting to management on visits/ customers’ orders & other feedbacks.