Job Description
Develop, execute, and optimize digital marketing strategies for lead generation and revenue growth.
Plan and manage organic and inorganic advertising campaigns with a focus on ROI, CPC- cost per click, and conversion rates.
Optimize social media platforms for customer acquisition and engagement.
Conduct A/B testing for ad creatives, landing pages, and marketing funnels.
Oversee website development, SEO implementation, and user experience enhancement.
Monitor and analyze campaign performance through Google Analytics and other tracking tools.
Collaborate with sales teams to align digital marketing efforts with business objectives.
Implement re-marketing strategies and automated email campaigns to nurture leads.
Stay updated with the latest trends and best practices in digital marketing and social media sales.
Work with the sales team to align social media marketing efforts with sales objectives.